Posts Tagged ‘info product’

Lets say you spend a year writing a book on cat grooming and training (my subject was different). You set it up on e-junkie or clickbank or what ever and just start selling the damn thing without a proper launch.

Notice its an evergreen market there by the way.

Well your sales will depend upon SEO and the conversion rate of the page basically as unless you have a great upsell most PPC etc will break even at best.

SO lets say you are selling 1-2 copies a week at $50 – which I am off my book with zero promotion or even SEO.

Soooo how about segmenting the market ?

Get 50 articles on training persian cats, tabby cats, how to groom your siamese cat etc – ask for them to be written as book introductions rather than web articles.

Now get a bunch of relevant pictures for each book and presto – for the work of a single book you have 50 books and 50x the income.

$50 – $100 a week is amusing but ain’t liberating –> $2500 – $5000 a week for doing absolutely nothing is GREAT!!!

Then ramp it up further – convert the original book from cats to dogs, horses etc, on and on you go, publish them on createspace etc too. Try making 2-3 websites selling each product.

Just a simple strategy that can take you from a small income to being totally free.