Archive for the ‘Internet Marketing’ Category
The Great Google Morph of 2010
“Some big changes are coming from Google next year”
That sentence has become a cliché, but what can I tell you – In 2010 Google is launching an operating system, their own line of PC’s, and most importantly for marketers “Google Wave”.
I think they have the lunar X-Prize next year too so they will be looking to capitalize on the publicity. Anyway this post is about Google Wave. The first info products have been released on GW already and its still in pre-release.
Google now has a spiders web of services that offer social networking and RSS integration. The trick is to combine these various websites and gadgets together and with non-Google services to maximize subscriptions, sales & traffic.
Google Wave is going to be one of the phenomenons of 2010.
Marketing Trends for 2010
Well a few of the big names in internet marketing are shifting their efforts into consulting for offline business. Others are turning to services rather than info products – why ?
Piracy and the abuse of intellectual property, the recession – these are the negative motivators.
But there are positive motivators too such as less competition, recurring billing and high commissions.
Personally I would say you want to start learning to speak mandarin. The market in china will grow to 500 million online – there is no effective way to do business with these people without language skills. Its just not going to happen any other way.
Publishing in HARDCOPY
Yeah baby !!! You got a pile of PLR or know where to get it for nothing ?
A mountain of public domain at your disposal ?
Well how about HARDCOPY !!! Use print on demand and turn it into a physical product then let the distribution markets sell it for you – like Amazon.
Translate it into other languages and rinse and repeat. I simply MUST do this – not many people have caught on to it yet.
Everybody is caught up with blogging, PPC and CPA this year. On demand publishing and translation are a great avenue.
Not just books but video training, software etc.
On demand publishers list:
createspace
trafford publishing
cafepress
lulu
iuniverse
xlibris
etc…
for a bigger list check this site http://www.bookmarket.com/ondemand.htm
Hers the big thing – you know how video submission works right ? The more sites you publish to the greater the number of top spots you get – same with POD – They do the marketing for you.
Phase Two Market research
Gather …
· JV list owner contacts
· Swipe files of sales pages and emails
· Piles more cheap traffic than you can handle
A twelve step plan for total market domination
and success …
“Because nobody else wants to do the work”
PHASE TWO MARKET RESEARCH
By Gareth Thomas
Right – No Messing About…
Step One: Open a fresh Gmail account unique for this project.
Step Two: Determine your what niche / market is.
EG: bodybuilding, twitter marketing etc
Step Three:
A / Go to clickbank and search the marketplace on related terms
EG: bodybuilding, abs, fitness, fat loss
or adwords, ppc, yahoo, msn adcenter etc…
B / Visit each page in the clickbank results list.
C / Join all the optins using the Gmail account.
D / Save all of the sales pages to a folder.
E / Copy all of the URL’s to a text file.
Comment: Some niches will have 30 sites, others 500
You must do the full list – DON’T BE FUCKING LAZY !!!
Step Four:
A / Take out a 3 day membership at Spyfu.com
B / Use the text file listing clickbank URL’s to find PPC keywords being used. Search spyfu by URL not keyword.
C / Save all the results all of the searches into a new folder in excel format.
D / Some sites will show other sites not in the clickbank list using the same keywords. Scan all of these new sites in spyfu also save the excel files and save the URL’s and sales pages as in step Three.
By the end of this stage you should have…
1 / A Gmail swipe account stuffed full with autoresponder sequences in your niche – NEVER DELETE any of them.
2 / A swipe folder with sales copy for all of the info products in your niche.
3 / A complete list of clickbank and related URL’s
4 / A folder of excel files from spyfu with hundreds of PPC keywords, plus PPC ad copy and data.
Sick of this boring shit yet ?
We are not even close to the meaty part.
The part most people will never bother to do because its so fucking tedious.
And yet it’s the BEST !!!
Step Five:
1 / Enter the main market terms and “forum” into google.
EG: adwords forum
2 / Check the actual forum sites and put the URL’s into a new text file.
3 / Join all of the forums using the Gmail account and confirm – yes there may be dozens. Be sure to confirm ASAP!!!
Step 5: Do the same as above using the keyword “ezine” instead of “forum”.
EG: adwords ezine
You will now have a list of all the main ezine and optin sites in your niche.
YAWN !!!
Step Six: Perform Whois on all of the ezine, forum and optin URL’s. Enter this information into a new text file.
EG: Phone, Email, Name, Address.
Step Seven:
1 / Go to amazon.com and choose “books” from the drop down menu. Enter the main keyword EG: bodybuilding into the box.
2 / Enter all the book titles into a new text file. You can do the author names in another file if you so choose.
Step Eight: Do the same as above at Ezinearticles.com for article titles. Don’t bother with article authors though.
Step Nine: Build a list of magazine titles similar to steps seven and eight.
Step Ten: Use your imagination !!!
EG: Build a GURU list of famous names in the niche.
Coming next: The most boring sucky part that pays off real big .
But only if you actually do it.
Step Eleven:
A / Download adwords digger or similar – there are a couple of others.
B / Scan all of the keywords in your article headlines list. Set adwords digger to use 100 results and scan one keyword at a time if you don’t want the software to hang.
C / Put all of the resulting URL’s into a new text file.
WARNING: It has been rumoured the CIA uses this technique when they are prevented from water boarding.
This is seriously boring shit !!!
D / Do the book titles next.
E / The Guru list.
F / The magazine list.
G / The domain names from clickbank.
By now you will have thousands of URL’s for Google placement targeting.
Step Twelve: Now you can multiply that placement list many times over.
A / You can scan all of the spyfu keywords. This can take you to tens of thousands of placement URL’s.
B / You can take a subscription at Wordtracker.com and dig all of the spyfu keywords. Then scan those results with the placement targeting software. This may give you more targeted traffic than you can handle.
BONUS STEP:
Get contact info for ebay power sellers and online stores selling related products for your niche. These guys have buyer lists.
EG: For bodybuilding it would be supplements and fitness equipment.
That’s it man.
GET TO WORK !!!
Perry Belchers “BUY” Button

Heres the link www.belcherbutton.com
This is pretty cool and I recall michel fortin showing a button at world internet summit with a java script to change the border to green on mouseover.
Heres some code to try out for that:
http://www.chami.com/tips/internet/122596I.html
Apparently Belcher has a product with several more split test results at www.43splittests.com
Giant Outsource, Freelance Site List
www.elance.com
www.peopleperhour.com
www.getafreelancer.com
www.guru.com
www.scriptlance.com
www.rentacoder.com
www.workoutsource.net
www.freelancexchange.co.uk
www.outsourcetranslation.com
www.freelancealot.co.uk
www.your-bids.com
www.net4outsourcing.co.uk
www.freelancewebmarket.com
www.bidafreelancer.co.uk
www.lanceboard.com
www.theoutsourcecenter.com
www.webmasterprojects.com
www.net4manpower.com
www.afreelanceworker.co.uk
www.freelancerboss.com
www.freelanceindia.com
www.bid4projects.com
www.ifreelance.com
www.projectbidz.com
www.vietlancer.com
Marketing Around Events
Obama is a case study.
10,000,000 on list and over a billion bucks raised.
But would that have been achieved without a presidential election ?
No way. Obama was the authority figure but the driving focus was the election “The Event”.
Even better the election was not just an even it was a “Contest”.
Marketing around events rocks.
I just met a guy this week who has a sports event he started from scratch. Its on today actually. Its a ocean swim contest, gets national TV in NZ. He runs several major events each year and all over the country there are training events all year.
He networks with similar events overseas. Now this guy does not market information, he has big corporate sponsors that pay for all prizes and donate equipment and supplements etc. This entire business was started from nothing. He didnt event provide the prize for the first contest 6 years ago, a sponsor did.
Anyway this guys positioning at present could make him multi millions as an info marketer.
He has his own small list of 10,000. The prestige of major coporate sponsorship and national TV coverage, international contacts (JV’s).
I have been telling him all about JV’s and product launches. He’s keen as and wants to outsource the whole thing.
Anyway events are very powerful – especially contests that get people excited.
The HOTTEST Market on Earth TODAY !!!
FUEL and GAS Savings
Number one on clickbank (gravity) is hydrogen fuel, a similar product is also doing extremely well.
This market will keep getting hotter and not just for info products.
You could do an ebook, videos, make a kit and sell it etc and its so topical it would be fodder for press releases and blogs, great to advertise on many websites.
Think about it – hydrogen is not the only alternative – this is riper than the health market at present.
This is a timebomb.
Heaps of great IM products
Man it must be IM season over in the USA with all the product everybody is pumping out. I think TrafficUniversity just closed its doors and thats a great resource. Traffic Secrets 2 is out soon and so is Xsitepro 2. Plus a heap of other stuff. I have decided to purchase conversion prophet this month and I may join worldwidebrands also. But after that I better just spent the rest on traffic generation.
The Selmedica Fiasco
OK I have to make this blog post because I’ve kind of freaked out over the whole affair.
Mr “X” to me prior to this was some kooky adwords expert who apparently was making alot of money doing somewhat devious adwords tactics. Cool – no problem.
Come a few days back I get an email from Frank Kerns list about “wholesale traffic system” I found a thread on warrior forum in the product review section where someone revealed Mr “X” ’s real identity and claimed he was a crook.
This got me interested – two whole days later I find the other two threads, by now something like 5000 views have been made on these 3 threads.
To cut a long story short just look in the waybackmachine at the selmedica site and the sites it links to. The whole thing was a pitiful charade. I don’t even know if this guy made as much money as claimed – probably did.
What disappoints me is that several top marketers mailed for their apparently crooked friend and never withdrew the endorsement once the lid blew. Just look through the bogus sales page links on selmedica and see what a total fraud the operation was.
There are plenty of dodgy experts in all feilds of marketing. The problem’s really start when they begin joining forces. When the number of the shady operators starts to increase.
John Reese seems to be taking advantage of it all with his social marketing and transparency dogma at present.








